Advance video generation by Google: Veo. What's next? Ricardo Baeza Errazuriz

Here I have a recap of the latest about Veo, all you need to know to understand this technology. In my experience working with business people from fisheries in Chile, China, Italy, Miami, I can see this as a marketing tool or sales tool that brings quick solutions. We work with US National Bank or Unicourt, and I can see us including examples and animations of what we do.

Google Veo is an advanced AI video generation model developed by Google DeepMind. Unveiled in May 2025 at Google I/O, Veo 3 represents the latest iteration of this technology, capable of transforming text or image prompts into high-quality, eight-second video clips with synchronized audio, including dialogue, sound effects, and ambient noise. (The Times of India)

🎬 Key Features of Veo 3

• Multimodal Generation: Veo 3 can create videos from both text and image prompts, producing realistic visuals accompanied by native audio elements. (The Times of India)

• High-Quality Output: The model delivers cinematic-quality videos with improved realism and adherence to prompts, supporting 4K resolution and enhanced understanding of physics. (Wikipedia)

• Creative Control: Users have greater control over the generated content, allowing for more consistent and creative outputs. (Wikipedia)

This is just a frame created by Google's ai: amazing! By Ricardo Baeza Errazuriz.

💡 Access and Usage

Veo 3 is accessible through:(Wikipedia)

• Gemini: Google's AI platform, where users can generate videos by describing their ideas. (Gemini)

• Flow: An AI-powered filmmaking tool designed for creatives, integrating Veo with other advanced models like Imagen and Gemini. (blog.google)

• Vertex AI: Google Cloud's platform for building and deploying machine learning models, offering Veo for enterprise-level applications.

Access to Veo 3 requires a subscription to the Google AI Ultra plan, priced at $249 per month. (Axios)

⚠️ Limitations and Considerations

While Veo 3 showcases significant advancements in AI-generated video content, it has certain limitations:(The Times of India)

• Prompt Interpretation: The model may struggle with accurately interpreting complex or spatial prompts. (Tom's Guide)

• Audio Synchronization: Users need to manually enable "Experiential Mode" for audio, which can sometimes result in inconsistent quality and synchronization. (Tom's Guide)

• User Interface: Some users have reported glitches and unintuitive elements in the interface, including session timeouts leading to loss of work. (Tom's Guide)

• Ethical Concerns: The realism of AI-generated footage raises questions about authorship, originality, and the potential for misuse in creating fabricated scenarios. (Tom's Guide)

🔮 Future Outlook

Veo 3 represents a significant step forward in AI-driven video creation, offering tools that could revolutionize content production for filmmakers, marketers, and creators. However, its current limitations and ethical considerations suggest that while the technology is promising, it is still evolving and best suited for early adopters and professionals exploring the frontiers of AI-generated media.(The Verge, Tom's Guide)

• Tom's Guide

• Axios

• The Times of India